Home repairs don't wait. Financing shouldn't either.

SuprFi delivers real-time financing at the point of need, embedded into the tools your team already uses. Powered by agentic workflows, SuprFi automates the financing process on both sides of the transaction so technicians can focus on the job while homeowners get approved in seconds. For contractors, that means more closed jobs. For investors, it's the embedded financing layer for a fragmented $800B+ market.

The Opportunity

Contractors want to offer financing. Existing tools make it too hard.

Home services is one of the largest consumer spend categories in the US, yet most jobs are unplanned, urgent, and expensive. Financing consistently helps contractors close more jobs, but most never offer it because existing tools weren't built for how they work.

$800B+
US home services market*
38%
Close rate without financing**
49%
Close rate with financing**
63%
Don't consistently offer it**

* Mordor Intelligence, US Home Service Market (2026)

** ACCA & Farmington Consulting Group, Contractor of the Future Survey (2026)

The Platform

End-to-end financing infrastructure, built for the field.

SuprFi integrates directly into the tools contractors already use, making financing available at every stage of the job without adding steps, logins, or manual entry. From first homeowner touchpoint to funding confirmation, SuprFi handles the full financing lifecycle.

Before the visit

The homeowner books a service call. SuprFi can pre-qualify them before the technician arrives, so they know their budget before they see the quote.

During the visit

The technician quotes the job. SuprFi generates personalized monthly payment options the homeowner can review on their phone, right there on-site.

After the visit

The homeowner needs to think about it. SuprFi follows up with financing options specific to the job that was quoted, closing the loop that usually stays open.

Full visibility for your office team.

While agents handle the heavy lifting, your team keeps full control. The SuprFi merchant portal gives office managers and owners complete visibility into the pipeline and deep analytics to understand your conversion rates, average loan size, approval rates by service type, and trends over time.

PipelineAnalyticsTeam Access

Deep integration with the tools contractors already use.

SuprFi connects bidirectionally with the contractor's CRM. Job details flow in automatically. Status and funding confirmations flow back to the job record. The office manager sees the financing pipeline alongside every job, without a separate login.

ServiceTitanHousecall ProJobberFieldEdgeCustom API
A Different Approach

Why AI agents, not portals.

Existing solutions rely on portal-based workflows that don't match how technicians operate. Technicians aren't behind desks, they're in the field, which is why adoption remains low. SuprFi replaces these workflows with autonomous AI agents that handle borrower communication, underwriting, and follow-up automatically, without requiring anything from the technician in the field.

Portal-Based Lenders

  • Technician logs into a separate portal
  • Manually enters job details and customer info
  • Homeowner is handed a tablet or URL
  • Application only works at the point of sale
  • No support after hours
  • Office manager checks a separate dashboard
  • If the homeowner doesn't finish, nobody follows up

SuprFi: Agent-Powered

  • Technician texts job details or it flows from the CRM
  • Agent generates payment options in seconds
  • Homeowner gets a personalized link on their phone
  • Works before, during, or after the service call
  • Agent answers borrower questions 24/7
  • Status syncs directly to the contractor's CRM
  • Agent follows up automatically with the specific quote and terms

Technicians focus on the job, not financing. SuprFi's agents handle the rest: borrower communication, underwriting, and CRM sync. When it's effortless, financing gets offered every time.

Under The Hood

Purpose-built agents for every stage of the financing lifecycle.

SuprFi's agent architecture is purpose-built for consumer lending in the field. Each agent has a defined role, operates within SuprFi's credit policies and compliance requirements, and works autonomously so no single step in the financing process depends on a human to move it forward.

Technician Agent

Receives job details from the technician via SMS or CRM, generates personalized financing offers in seconds, and syncs application status back to the job record automatically.

Borrower Agent

Guides homeowners through the application via text or chat. Collects documents and answers questions 24/7 without escalating to your team.

Underwriting Agent

Processes applications in real-time. Verifies documents and runs credit decisioning within minutes.

Operations Agent

Monitors the full financing pipeline in real time, flags stalled applications, triggers automatic follow-ups, and surfaces reporting for office managers and owners keeping the process moving without manual oversight.

We're building the future of home services lending.

If you're a contractor, investor, or partner interested in early access to SuprFi, we'd love to connect.